Turning a complex AI tool into a product people trust and use with confidence
Cloverleaf AI helps sales professionals analyze insights from public meeting to identify sales opportunities.

When we started this engagement, their product was powerful but intimidating. It was filled with dense data tables, unclear hierarchy, and workflows designed for engineers. Our goal wasn’t just to simplify screens but help users trust what they were seeing and feel confident incorporating Cloverleaf AI into their day to day workflow.
Company
AI-Powered Government Revenue Intelligence Platform
Role
Senior Product Designer at Innovatemap
TEAM
Collaborated with Product Manager, Engagement Lead & Cloverleaf AI founders
Timeline
2 Months
RESULTS
We turned Cloverleaf into a product users trust by making it simpler to use, easier to scale, and stronger in the eyes of investors.
Empowered users
to explore and navigate data independently, reducing support burden on the Cloverleaf team.
Enabled scalability
with a reusable design system foundation that can evolve with their product.
Earned investor trust
by showcasing a clear, scalable product vision ahead of Series A.
View Full Case Study
View Full Case Study
Request Password
Other projects
Designing Actionable AI Features for Linnworks
View Project
Building Breakout Companies at High Alpha
View Project
Creating a Unified Design System for Coursedog
View Project
© Copyright Kristin Martin 2025
See the complete end-to-end process and detailed project walkthrough.
Open in Figma
Arrow up right iconArrow up right icon
Request Password